Preparedness and collaboration underpin resilience of GCC tourism and hold key to sector’s future

Preparedness and multilateral collaboration were at the top of the agenda on the opening day of Arabian Travel Market (ATM) 2026, as policymakers from the Middle East, Central Asia, Europe…

Continue ReadingPreparedness and collaboration underpin resilience of GCC tourism and hold key to sector’s future

ATM 2026 Future Stage opens with focus on AI’s role in rebuilding the foundations of global travel

Arabian Travel Market (ATM) 2026 officially opened its Future Stage today, with industry leaders examining how artificial intelligence (AI) is moving beyond personalisation, chatbots and automated customer service to reshape…

Continue ReadingATM 2026 Future Stage opens with focus on AI’s role in rebuilding the foundations of global travel